You might need technical SEO services if you’re experiencing challenges with your site’s performance or want to ensure it’s fully optimised for search engines. Technical SEO is about ensuring that your website is technically sound, thereby providing a strong foundation for effective SEO strategies and improving overall search engine visibility.

Technical SEO focuses on elements like page speed, mobile usability, and resolving crawl or indexing issues that can prevent your content from ranking. I’ll help you uncover and fix these technical roadblocks so search engines can access and understand your site properly. It’s especially important when you’re launching a new site, migrating platforms, or improving an existing one.

My technical SEO services ensure your website performs optimally behind the scenes, making it easier for search engines to crawl, index, and rank your content. I’ll ensure everything runs smoothly, so both search engines and users have a seamless experience.

The types of activity shown below can undertaken as one-off projects, or as part of a retainer strategy.

What will you get?

You will receive a detailed report of any issues and opportunities discovered, including specific actionable recommendations and spreadsheets of any relevant supporting data.

• Site Architecture Optimisation – Structuring your website to ensure easy navigation for both users and search engines. Developing a logical hierarchy and effective internal linking strategy.
• Page Speed Optimisation – Enhancing website load times by optimising images, leveraging browser caching, and minifying CSS/JavaScript. Implementing performance improvements to reduce bounce rates and improve user experience.
• Mobile Optimisation – Ensuring your website is fully responsive and performs well on all mobile devices. Adhering to mobile-first indexing standards to enhance visibility on mobile searches.
• Crawlability and Indexing – Optimising robots.txt and creating comprehensive XML sitemaps to guide search engines. Managing crawl budgets and ensuring important pages are indexed effectively.
• HTTPS Implementation and Site Security – Securing your website with SSL certificates to protect user data and improve trust. Implementing best practices for website security to safeguard against vulnerabilities.
• Structured Data and Schema Markup – Adding and optimising schema markup to help search engines better understand your content. Enabling rich snippets and enhanced search listings to increase click-through rates.
• Fixing Crawl Errors and Managing Redirects – Identifying and resolving 404 errors and broken links. Implementing 301 redirects to preserve SEO value during URL changes.
• Canonicalisation – Using canonical tags to address duplicate content issues. Ensuring search engines index the preferred versions of your pages.
• URL Structure Optimisation – Creating clean, descriptive, and SEO-friendly URLs that reflect your site’s hierarchy and content. Ensuring URLs are easy to read and include relevant keywords.
• Core Web Vitals Optimisation – Improving key performance metrics such as Largest Contentful Paint (LCP), First Input Delay (FID), and Cumulative Layout Shift (CLS). Enhancing user experience and meeting Google’s Core Web Vitals requirements.
• JavaScript SEO – Optimising JavaScript-heavy websites to ensure search engines can effectively crawl and index dynamic content. Implementing best practices for rendering and indexing JavaScript content.
• International SEO Technical Optimisation – Implementing hreflang tags to manage language and regional targeting. Managing country-specific domains or subdirectories to enhance international visibility.
• AMP Implementation – Developing Accelerated Mobile Pages (AMP) for faster mobile content delivery where applicable. Enhancing mobile user experience and potentially improving mobile search rankings.
• Log File Analysis – Analysing server logs to understand search engine crawler behaviour. Identifying optimisation opportunities and resolving crawl issues.
• Server and Hosting Optimisation – Ensuring your hosting environment is reliable, fast, and capable of handling your website’s traffic and performance needs. Implementing server-side optimisations to enhance overall site performance.
• Website Migrations – Managing the technical aspects of moving a website to a new domain or platform. Ensuring minimal impact on SEO during the migration process.
• Error Monitoring and Maintenance – Ongoing monitoring for technical issues such as broken links, crawl errors, and security vulnerabilities. Promptly addressing any new technical problems to maintain SEO performance.