On-page SEO consultancy

On-page SEO is where search performance is won or lost. It’s not just about optimising tags or adding keywords. It’s about structuring pages so they clearly signal relevance, intent, and value to both users and search engines.

That now includes ensuring content can be understood and surfaced in both traditional search results and AI-driven answer engines.

Effective on-page SEO requires alignment between content, structure, and intent. This includes:

Page targeting and keyword alignment based on search intent
Title tags, meta descriptions, headings, and content hierarchy
Internal linking and contextual relevance
Content depth, coverage, and topical completeness
Optimisation for SERP features such as featured snippets and PAA
Entity and semantic optimisation to strengthen relevance signals
Structuring content to support both search rankings and answer extraction

    The objective is simple: ensure each page is the most relevant and useful result for its target queries, regardless of how those results are delivered.

    I provide hands-on on-page SEO consultancy focused on the changes that materially improve rankings, visibility, and conversion performance. Often, this will lean on previously conducted keyword research to inform the optimisation strategy.

    What will you get?

    Depending on the project, deliverables can include:

    Page-level optimisation recommendations
    Content briefs and restructuring guidance
    Internal linking frameworks
    Keyword and intent mapping by page type
    Guidance on structuring content for both rankings and answer visibility
    Scalable templates for category, product, or editorial pages

    All outputs are designed to be used directly by content teams, developers, or stakeholders.

    Who this is for?

    This service is particularly effective for:

    Sites with strong content that isn’t performing as expected
    Businesses scaling content production without clear structure
    eCommerce sites needing better category and product page alignment
    Publishers looking to improve visibility across key topics
    Any site competing in crowded, high-intent search spaces

    How I work

    I work directly with you or your team to identify opportunities, define priorities, and support implementation where needed.

    There’s no separation between strategy and execution… the focus is on making changes that move performance.

    Freelance SEO Consultancy Services

    I am available to take on private SEO consultancy and freelance work internationally, being based both in London, UK and in São Paulo, Brazil.

    Contact Me

    Services

    Keyword Research
    SEO Audits
    Content Auditing
    Content Strategy
    On-Page SEO​
    Technical SEO
    JavaScript SEO
    Link Profile Maintenance
    E-commerce SEO
    Website Design
    Migrations
    SEO Training
    International SEO
    Local SEO Audits
    Local SEO Services
    Bespoke SEO Strategies