International SEO

International SEO involves strategies designed to optimise websites targeting multiple regions or languages. You might need my International SEO Services if you want to expand your reach across multiple countries or languages while ensuring your website performs well in each market.

I’ll help you implement hreflang tags to serve the right content to the right audience, conduct international keyword research to capture local search intent, and create strategies tailored to regional preferences.

Whether you’re managing multiple domains, subdomains or subdirectories for your localised content, I’ll ensure your SEO aligns with each market’s unique requirements, boosting your visibility and driving global growth.

What Does International SEO Include?

There are numerous subtopics covered within the broad area of International SEO.

Hreflang Implementation – Using hreflang tags to signal language and regional targeting to search engines, ensuring correct content is shown to users in different regions.
International Keyword Research – Conducting keyword research specific to different countries and languages, considering local search behaviours and terminology.
Geo-Targeting and Local Domain Strategy – Advising on the use of country-specific domains, subdomains, or subdirectories, and setting up geo-targeting in Google Search Console.
Technical SEO for International Sites – Ensuring correct site architecture, URL structures, and canonicalisation for international sites to avoid duplication and improve crawl efficiency.
Multilingual Site Optimisation – Optimising websites in multiple languages, ensuring content is accessible, properly indexed, and user-friendly across all versions.
Performance Monitoring and Reporting – If part of a retainer, I’ll help with tracking and analysing performance in each target market, adjusting strategies based on local SEO metrics and insights.
Cross-Border E-commerce SEO – Optimising e-commerce sites for international sales, including handling multiple currencies, shipping options, and payment methods.

Freelance SEO Consultancy Services

I am available to take on private SEO consultancy and freelance work internationally, being based both in London, UK and in São Paulo, Brazil.

Services

Keyword Research
SEO Audits
Content Auditing
Content Strategy
On-Page SEO​
Technical SEO
JavaScript SEO
Link Profile Maintenance
E-commerce SEO
Website Design
Migrations
SEO Training
International SEO
Bespoke SEO Strategies